New York, NY – October 18, 2023 – The National Advertising Division (NAD) of BBB National Programs has closed a Fast-Track SWIFT challenge initiated by Fareportal Inc., operator of the online travel agency websites CheapOAir.com and OneTravel, regarding advertising by Smarter Travel Media LLC.
Fast-Track SWIFT is an expedited process designed for single-issue advertising cases brought to NAD.
Fareportal challenged Smarter Travel’s “80% off” travel bookings claim featured in search engine ads for BookingBuddy.com, including Google searches for “CheapOAir” with headlines such as “80% Off Cheap Flights? – 80% Off Student Flights?”
Fareportal argued that the challenged claim was not supported. In response to Fareportal’s SWIFT challenge, Smarter Travel informed NAD that during the inquiry it was voluntarily and permanently discontinuing all variations of its “80% off” claim in its online advertising. Therefore, NAD did not review the claim on its merits and will treat the claim, for compliance purposes, as though NAD recommended it be discontinued.
Smarter Travel agreed to comply. In its advertiser statement, Smarter Travel stated that its “search engine listings have included headlines framed as disbelieving questions – i.e., ‘80% Off . . . ?’ It added “Smarter Travel continues to view such phrasing as properly inviting healthy skepticism on the part of consumers. Yet, we acknowledge the view that at least some readers could misconstrue it as making an affirmative (albeit implied) claim.”
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This press release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact Information
Name: Jennie Rosenberg
Email: jrosenberg@bbbnp.org
Job Title: Media Relations
National Advertising Division Finds Additional Disclosures for Spectrum Mobile “Speed Boost” Claim Not Needed in Spectrum Mobile Commercial
New York, NY – October 13, 2023 – In a Fast-Track SWIFT challenge brought by AT&T Services, Inc., the National Advertising Division (NAD) of BBB National Programs determined that no additional or more prominent disclosures regarding Spectrum Mobile’s “Speed Boost” feature were necessary in a thirty-second commercial for Charter Communication, Inc.’s Spectrum Mobile and Spectrum One Mobile home internet services.
Spectrum One is Charter’s brand name for converged product offerings that include Spectrum Internet, Spectrum Advanced WiFi, and Spectrum Mobile. Speed Boost is a technology that lets Spectrum Mobile customers receive faster wireless speeds on their Spectrum Mobile devices when connected to their Spectrum home WiFi network.
Fast-Track SWIFT is an expedited process designed for single-issue advertising cases brought to NAD. At issue for NAD was whether Charter should make more prominent disclosures regarding Speed Boost to avoid a misleading or unsupported claim. AT&T argued that the commercial failed to effectively disclose the limitations of Speed Boost while conveying a misleading message about the performance and availability of the feature.
In the challenged commercial, a voiceover states “At Spectrum Mobile, you get more with your mobile!” along with an on-screen list of product features, including “Unlimited Data. Unlimited Talk & Text. Reliable Coverage. Nationwide 5G. Secure WiFi. Speed Boost.” The end of the commercial displays a promotional offer for Spectrum One with a disclosure that states “Speed Boost available on Spectrum Mobile devices when connected to Spectrum Advanced WiFi.”
NAD determined that the advertising reasonably conveys the message that Speed Boost is one feature available to Spectrum Mobile customers as part of having the combined Spectrum One service and does not convey a broader message about the performance, availability, or access to Speed Boost.
In this context, NAD determined that no additional or more prominent disclosures regarding Speed Boost were necessary.
In its advertiser statement, Charter stated that it “appreciates NAD’s recognition that Charter may continue to make truthful and accurate claims regarding the availability and benefits of Mobile Speed Boost, and that Charter’s Speed Boost claim in this case does not need additional disclosures.”
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact:
Jennie Rosenberg
Media Relations
BBB National Programs
press@bbbnp.org
National Advertising Division Recommends Comcast Discontinue or Modify “10G” Claims; Finds Xfinity “Next Generation” Claim Supported
New York, NY – October 12, 2023 – In a challenge brought by T-Mobile US, Inc., the National Advertising Division (NAD) of BBB National Programs determined that Comcast Cable Communications, LLC provided a reasonable basis for its “Next Generation” claim for its “Xfinity 10G Network,” as well as the implied claim that it has already achieved a major technological revolution.
However, NAD recommended that Comcast:
- Discontinue its “10G” claims or qualify them to (a) make clear that Comcast is implementing improvements that will enable it to achieve “10G” and that 10G is aspirational, or (b) use “10G” in a manner that is not false or misleading, and
- Modify its advertising to avoid conveying the unqualified message that Xfinity customers’ home internet is uninterrupted during power outages.
In February 2023, Comcast rebranded its fixed internet network as “Xfinity 10G Network” to signify technological upgrades to its network that are continuing to be implemented. T-Mobile challenged the name “Xfinity 10G Network” and the claim “10G,” which appeared in a myriad of advertisements on television and online.
“10G Claims”
NAD concluded that “10G” as used in the name “Xfinity 10G Network” and “Xfinity 10G” is an express claim that means 10 Gbps or 10th Generation.
In evaluating support for this claim, NAD found that Comcast’s description of its entire network as “10G” conveys the message that all consumers on the network will receive a significant increase in speed up to 10 Gbps speeds. However, only one of Xfinity’s many plans (Gigabit Pro) can reach 10 Gbps, and to access that service tier requires the installation of fiber to the premises. Further, NAD determined that the evidence in the record was insufficient to support the broad, unqualified message that the “Xfinity 10G Network” is vastly superior to 5G.
For these reasons, NAD concluded that Comcast did not provide a reasonable basis for its 10G claims and recommended that Comcast discontinue the claims:
- “10G”
- “Xfinity 10G”
- “Xfinity 10G Network”
Alternatively, NAD stated that Comcast may modify its advertising to (a) make clear that it is implementing improvements that will enable it to achieve “10G” and that it is aspirational or (b) use “10G” in a manner that is not false or misleading, consistent with this decision. NAD noted that nothing in its decision would prevent Comcast from making a more qualified claim, if supported, about the superiority of its network over 5G.
“Next Generation” and Technological Revolution Claims
Based on upgrades to Comcast’s network reliability, lower latency, and other features, NAD determined that Comcast provided a reasonable basis for its “Next Generation” claim and implied claims that it already achieved a major technological revolution.
Power Outage Implied Claim
T-Mobile argued that Comcast’s “What a Time to Be Alive” commercials convey the message that Xfinity customers’ home internet is uninterrupted during power outages, but the claim is premature because the Xfinity website stated that “storm-ready” WiFi is “coming soon.”
As the record did not include details on the effectiveness of this monitoring technology in ensuring that customers can still stream a movie uninterrupted when power runs out, NAD found that Comcast did not provide a reasonable basis for this claim. Therefore, NAD recommended that Comcast modify its advertising to avoid conveying the unqualified message that Xfinity customers’ home internet is uninterrupted during power outages.
In its advertiser statement, Comcast stated that it will appeal NAD’s decision because it “disagrees with NAD’s decision, including NAD’s determination that the “Xfinity 10G Network” brand name constitutes an ‘express claim’” and NAD’s assessment of survey evidence submitted by T-Mobile.
T-Mobile will cross-appeal NAD’s determination regarding Comcast’s “Next Generation” and technological revolution claims.
Appeals of NAD decisions are made to the BBB National Programs’ National Advertising Review Board (NARB), the appellate-level truth-in-advertising body of BBB National Programs.
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This press release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact Information
Name: Jennie Rosenberg
Email: jrosenberg@bbbnp.org
Job Title: Media Relations
Comcast Appeals National Advertising Division Recommendation to Discontinue or Modify Xfinity “10G” Claim
New York, NY – October 12, 2023 – In a challenge brought by Verizon Communications Inc, the National Advertising Division (NAD) of BBB National Programs recommended that Comcast Cable Communications, LLC discontinue the claim “10G” for its Xfinity 10G Network or qualify the claim to make clear that Comcast is implementing improvements that will enable it to achieve 10G and that 10G is aspirational or use “10G” in a manner that is not false or misleading.
In February 2023, Comcast rebranded its fixed internet network as “Xfinity 10G Network” to signify technological upgrades that continue to be implemented. Verizon challenged the name “Xfinity 10G Network” and the claim “10G,” which appeared in a myriad of advertisements online and on television.
NAD concluded that “10G” as used in the name “Xfinity 10G Network” and “Xfinity 10G” is an express claim.
In evaluating this claim, NAD found that Comcast’s description of its entire network as “10G” conveys the message that all consumers on the network will receive a significant increase in speed up to 10 Gbps. However, NAD determined that the 10 Gbps message was not substantiated because only one of Xfinity’s many plans (Gigabit Pro) can reach 10 Gbps, and access to that service tier requires installation of fiber to the premises. Further, NAD concluded, that to the extent that consumers understand 10G as referring to 10th generation mobile technology, this message is also unsupported.
For these reasons, NAD recommended that Comcast discontinue the claim “10G.”
Alternatively, NAD stated that Comcast may modify the claim by (a) qualifying it to make clear that they are implementing improvements that will enable it to achieve 10G and that 10G is the aspiration, or (b) using it in a manner that is not false or misleading consistent with this decision.
In its advertiser statement, Comcast stated that it will appeal NAD’s decision because it “disagrees with NAD’s decision, including NAD’s determination that the Xfinity 10G Network brand name constitutes an ‘express claim.’”
Appeals of NAD decisions are made to the BBB National Programs’ National Advertising Review Board (NARB), the appellate-level truth-in-advertising body of BBB National Programs.
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This press release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact Information
Name: Jennie Rosenberg
jrosenberg@bbbnp.org
Job Title: Media Relations
National Advertising Division Recommends Louisiana-Pacific Modify or Discontinue Certain Home Siding Claims; Finds Other Claim Supported
New York, NY – October 12, 2023 – In a challenge brought by James Hardie Building Products, Inc., the National Advertising Division (NAD) of BBB National Programs determined that Louisiana-Pacific Corporation (LP) provided a reasonable basis for the claim that “LP®BuilderSeries®Lap Siding is lighter than fiber cement, allowing you to carry more boards with less effort.” However, NAD recommended certain quantified and unquantified superiority claims about its SmartSide, SmartSide ExpertFinish, and BuilderSeries engineered wood products compared to fiber cement products be modified or discontinued.
Siding products come in various materials including fiber cement, wood, engineered wood, and vinyl with differing price and performance attributes such as protection, durability, and aesthetics.
As support for LP’s superiority claims, which appeared on its website and in videos showing timed installations of company-engineered wood products versus fiber cement products, LP relied on the results of time-motion studies conducted by a leading construction cost data provider, commissioned by LP.
Faster Installation Claims
James Hardie challenged certain quantified installation claims made by LP that touted a precise comparative installation advantage of LP-engineered wood products over fiber cement products including, for example, that “Overall, LP®SmartSide®products installed 30% faster than fiber cement.”
NAD determined that the studies did not reliably support such precise quantified results due to certain non-product variables that may have impacted the results and recommended that the quantified installation claims be discontinued. Further, NAD recommended that LP discontinue the videos or modify them to avoid conveying any quantified installation advantage claims.
NAD found, however, that the studies reasonably support a qualified comparative message that, in the context of the study, LP’s SmartSide and SmartSide ExpertFinish engineered wood products install faster than fiber cement. Accordingly, NAD recommended that LP:
- Modify the unquantified claims that “LP SmartSide Primed and LP SmartSide ExpertFinish products both installed significantly faster than fiber cement” and “LP SmartSide engineered wood siding…is much easier—and faster—to install” to clearly and conspicuously disclose the limited testing on which such comparative installation claims are based to avoid conveying a message that the engineered wood products will install faster than fiber cement products under all conditions, and
- Remove the word “significantly” from the challenged claim.
Weight Claims
NAD recommended that LP modify the claim “LP®SmartSide®Lap weighs 45% less than fiber cement” to clearly and conspicuously disclose the basis of the weight comparison (i.e., that the comparison is based on the weight of equal 1’ pieces of the products). NAD found that this modification would avoid conveying an unsupported message that LP’s claim is based on a comparison of the products prior to being cut.
NAD also found a reasonable basis of support for the challenged unquantified claim that “LP®BuilderSeries®Lap Siding is lighter than fiber cement, allowing you to carry more boards with less effort.”
Waste Claim
Because NAD determined that the studies’ small sample size does not provide a reliable measure of quantified comparative performance, NAD recommended that LP discontinue the claim that “Primed LP®SmartSide®Lap reduced waste by 7% compared to fiber cement.”
Implied Claims
NAD recommended that LP modify its advertising to avoid conveying the unsupported message that by using its engineered wood products instead of James Hardie fiber cement products, consumers can spend less on labor costs. However, NAD noted that nothing in its decision prevents LP from making a more limited comparative savings claim for which it has adequate support.
In its advertiser statement, LP agreed to “modify/discontinue the advertising statements addressed in NAD’s recommendation” even though it “respectfully disagrees with NAD’s decision in several respects, especially with regard to whether the third-party studies adequately supported the precise quantified results.”
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This press release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact Information
Name: Jennie Rosenberg
Email: jrosenberg@bbbnp.org
Job Title: Media Relations
National Advertising Review Board Recommends Google Discontinue Claim that YouTube TV Service is “$600 Less Than Cable”
New York, NY – October 11, 2023 – A panel of the National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, recommended that Google, LLC discontinue the claim that its YouTube TV service is “$600 less than cable.”
The advertising at issue had been challenged by Charter Communications, Inc. in a National Advertising Division’s (NAD) Fast-Track SWIFT challenge, an expedited process designed for single-issue advertising cases. The claim appeared in two of Google’s commercials for YouTube TV service. Following NAD’s decision (Case No. 7233), Google appealed NAD’s recommendation to discontinue the challenged advertising claim.
The challenged “$600 less than cable” claim, was accompanied by a disclosure identifying “comparable standalone cable” as the basis of comparison. The price calculation underlying the challenged claim included the cost of two set-top boxes per household for “standalone cable” services.
The NARB panel determined that the commercial disclosures were not clear and conspicuous.
Further, in agreement with NAD, the NARB panel concluded that at least one reasonable interpretation of the challenged claim is that YouTube TV is $600 less than any comparable service available from companies traditionally associated with cable services. However, this comparison does not align with the challenged claim because:
- Many households can subscribe to basic Spectrum service without renting cable boxes, therefore Google failed to justify the cost of two set-top boxes in its price comparison, and
- In certain markets, cable providers offer regional sports networks (RSNs) but YouTube does not, therefore Google did not have a valid reason for adding the cost of Spectrum’s Sports View option to the price comparison.
For these reasons, the NARB panel adopted NAD’s recommendation that Google discontinue the claim that its YouTube TV service is “$600 less than cable.”
Google stated that it “disagrees with NARB’s determination that people watching the challenged commercials will somehow understand ‘cable’ to mean something other than traditional cable television,” however it “intends to modify or cease the disputed advertising claim.” Google further stated that, at a later date it “may reconsider the claim based on updated information.”
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Review Board (NARB): The National Advertising Review Board (NARB) is the appellate body for BBB National Programs’ advertising self-regulatory programs. NARB’s panel members include 85 distinguished volunteer professionals from the national advertising industry, agencies, and public members, such as academics and former members of the public sector. NARB serves as a layer of independent industry peer review that helps engender trust and compliance in NAD, CARU, and DSSRC matters.
Contact Information
Name: Jennie Rosenberg
jrosenberg@bbbnp.org
Job Title: Media Relations
Privacy Watchdog Brings Etsy into Compliance with Digital Advertising Privacy Best Practices
McLean, VA – October 10, 2023 – BBB National Programs’ data privacy watchdog, the Digital Advertising Accountability Program (DAAP), has brought Etsy Inc.’s website and mobile application into compliance with the Digital Advertising Alliance’s (DAA) Self-Regulatory Principles for online interest-based advertising.
Etsy is a New York-based e-commerce company known for its online marketplace of vintage and handmade goods, operating through etsy.com and mobile apps. DAAP also reviewed Etsy’s online platforms in 2015.
As part of its ongoing monitoring activity and to ensure ongoing compliance, DAAP revisits companies and their products previously reviewed.
While examining Etsy’s website as well as its mobile application, DAAP identified issues with transparency, enhanced notice, and consumer access to exercise control over data collection for interest-based advertising (IBA). In addition, in the Etsy mobile application, DAAP identified issues violating the first-party cross-app provisions of the DAA Principles Mobile Guidance.
In response to DAAP’s inquiry, Etsy conducted a comprehensive review of its compliance with the DAA Principles to identify areas in its compliance protocols that needed strengthening. After consulting with DAAP on its plan to come into compliance, Etsy committed to completing the following actions:
- Changing the “interest-based ads” website footer link to redirect users to a specific section of the Cookie Policy titled “Interest-based Ads & Marketing Services.”
- Significantly editing the IBA section to bring all elements of DAA enhanced notice together, including a description of Etsy’s third-party IBA practices, a link to, and description of, industry-developed IBA opt-out tools, and a statement of adherence to the DAA Principles.
- Adding language at the top of its privacy policy that reads “Learn more about interest-based advertising and your choices, here” with a hyperlink that takes users directly to the “Interest-based Ads & Marketing Services” section of the privacy policy to ensure users could easily access this information from the application store pages in the app store.
In its statement, Etsy stated “At Etsy, we care deeply about privacy and strive to be transparent about our practices with our community of buyers and sellers. We appreciate the opportunity to participate in the DAA’s Accountability Program and are pleased with the Program’s recognition that Etsy is compliant with its self-regulatory requirements.”
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of DAAP decisions, visit the DAAP Decisions and Guidance webpage.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the Digital Advertising Accountability Program: The Digital Advertising Accountability Program (DAAP), a division of BBB National Programs, was developed by the Digital Advertising Alliance (DAA) to enforce industry self-regulation principles for data privacy in online and mobile advertising, holding companies accountable to the DAA’s Privacy Principles. DAAP provides guidance to companies looking to comply with industry principles and responds to complaints filed by consumers about online privacy.
Contact Information
Name: Jennie Rosenberg
jrosenberg@bbbnp.org
Job Title: Media Relations
Momentum grows in 2nd year of MICHELIN Guide Vancouver
- Okeya Kyujiro earns a MICHELIN Star, bringing city’s total to nine
- Five more Bib Gourmand, plus four special awards, also revealed
- 77 restaurants constitute 2023 selection – up from 60 in 2022
- 2023 edition also includes 21 different types of cuisine
VANCOUVER, British Columbia, Oct. 5, 2023 — A new MICHELIN-Starred restaurant, five new Bib Gourmand and 12 new Recommended restaurants crossed the stage Thursday night at the Fairmont Pacific Rim to highlight the announcement of the 2023 MICHELIN Guide Vancouver.
The MICHELIN Guide also revealed four special awards at the ceremony. Overall, the MICHELIN Guide inspectors awarded Stars to nine restaurants – eight of which earned Stars in 2022. The full 2023 selection comprises 77 restaurants and 21 types of cuisine.
“The famously anonymous MICHELIN Guide inspectors once again were impressed with the culinary community here,” said Gwendal Poullennec, the International Director of the MICHELIN Guides. “This sort of steady growth is what we often see in second-year selections, and it is definitely a harbinger of great things to come. We are very proud of the passionate chefs and restaurant teams here in Vancouver, and they make their city very proud.”
Okeya Kyujiro, helmed by Chef Takuya Matsuda, earned one MICHELIN Star for the first time. Here are the inspector notes (inspectors’ comments in full on the MICHELIN Guide website and mobile app):
Okeya Kyujiro (Japanese cuisine)
Hosts dressed in stunning traditional clothing guide you to a dark room, lit only by the faintest glow from votive candles. A black curtain is raised ceremoniously only when the clock strikes the precise minute of your seating. These are the first clues that this is far from your typical omakase. From the premium, hyper-seasonal fish to the demonstration of sasagiri (traditional Japanese bamboo leaf carving), it is a memorable show from start to finish. Highlights include chawanmushi with cherry blossom, shatteringly crispy tempura sandbar fish, spicy firefly squid on a bamboo skewer and a presentation of two uni petals from different Japanese waters served with seaweed jam.
Bib Gourmand
The MICHELIN Guide inspectors added five restaurants to the Bib Gourmand list, which recognizes eateries for great food at a great value: Farmer’s Apprentice, Karma Indian Bistro, Motonobu Udon, Seaport City Seafood and Sushi Hil.
Special Awards
In addition to the Bib Gourmands and Stars, the Guide announced four special awards:
The MICHELIN Guide Ceremony is presented with the support of Capital One. Transportation provided by Mercedes-Benz.
Hotel
The restaurants join the MICHELIN Guide selection of hotels, which features the most unique and exciting places to stay in Vancouver and throughout the world.
Each hotel in the selection has been chosen by MICHELIN Guide experts for its extraordinary style, service, and personality — with options for all budgets — and each can be booked directly through the MICHELIN Guide website and app. The selection for Vancouver features the city’s most spectacular hotels, including design-forward luxury boutiques like the Douglas, standouts from our “Plus” collection like the Loden and the Opus, old-world elegance like the Wedgewood, and dependable luxury stalwarts like the Fairmont Pacific Rim.
The MICHELIN Guide is a benchmark in gastronomy. Now it’s setting a new standard for hotels. Visit the MICHELIN Guide website, or download the free app for iOS and Android, to discover every restaurant in the selection and book an unforgettable hotel.
The 2023 MICHELIN Guide Vancouver selection:
Vancouver’s 2023 MICHELIN-Starred restaurants
Vancouver’s 2023 Bib Gourmand restaurants
Vancouver’s 2023 Recommended restaurants
About Michelin North America, Inc.
Michelin, the leading mobility company, is working with tires, around tires and beyond tires to enable Motion for Life. Dedicated to enhancing its clients’ mobility and sustainability, Michelin designs and distributes the most suitable tires, services and solutions for its customers’ needs. Michelin provides digital services, maps and guides to help enrich travel and make them unique experiences. Bringing its expertise to new markets, the company is investing in high-technology materials, 3D printing and hydrogen, to serve a wide variety of industries — from aerospace to biotech. Headquartered in Greenville, South Carolina, Michelin North America has approximately 23,000 employees and operates 34 production facilities in the United States and Canada. (michelinman.com)
About Capital One
At Capital One we’re on a mission for our customers – bringing them best-in-class products, rewards, service, and experiences. Capital One is a diversified bank that offers products and services to individuals, small businesses and commercial clients. We use technology, innovation, and interaction to provide consumers with products and services to meet their needs. Through Capital One Dining and Capital One Entertainment, we provide our rewards cardholders with access to unforgettable experiences in the areas they’re passionate about, including dining, music and sports. Learn more at capitalone.com/dining and capitalone.com/entertainment.
For more information, contact:
Andrew Festa
Michelin North America andrew.festa@michelin.com
Devon Gunn Capital One
devon.gunn@capitalone.com Phone: 571-308-4762
Contact Information
Name: Andrew Festa
Email: andrew.festa@michelin.com
Job Title: Press Officer
AI-Driven Partnership: Myndshft & Augmedix to Revolutionize Clinical Documentation & Prior Authorization
The Collaboration Aims to Significantly Boost Operational Efficiency, Enhancing Provider Experiences and Patient Outcomes
Mesa, AZ (October 5, 2023) — Healthcare tech leaders Myndshft, an automated prior authorization platform, and Augmedix (Nasdaq: AUGX), a healthcare technology company that delivers industry-leading, ambient medical documentation, announced today a plan for a strategic partnership to deeply integrate their platforms to create a combined offering for the healthcare market. Together, Augmedix and Myndshft plan to offer harmonized automation solutions to address the spectrum of critical administrative burdens that face healthcare providers, ensuring a superior healthcare experience for both practitioners and patients.
“Our alliance with Augmedix is a milestone in healthcare efficiency. We expect our merged technologies to streamline operations and ensure precision and care at every stage, from documentation of patient interactions, to prior authorization submissions and status monitoring. We aim to set a new benchmark in healthcare delivery standards,” remarks Ron Wince, CEO of Myndshft.
Countering Burnout with Advanced Tech
The American Medical Association has underscored the link between administrative pressures and its impact on clinician burnout and productivity. Augmedix’s industry-leading technology alleviates this burden by capturing patient-provider conversational data in real time and converting the data into medical notes. Myndshft provides further enhancements and ROI benefits, with a rapid provider-payer data exchange, automation of benefits verification, and streamlining of authorizations. Augmedix and Myndshft plan to collaborate to offer a combined implementation, support model, data model, and EHR integration infrastructure that enables providers to prioritize patient care over paperwork.
The key benefits of the Myndshft and Augmedix partnership will include:
- Boosted Productivity: AI and automation can reduce prior authorization transaction times and EHR administrative entry times by 70% or more.1
- Enhanced Accuracy: Quality medical notes and error-checked authorizations mitigate delays or denials.
- Improved Reimbursements: Accurate clinical records and smoother authorizations reduce friction in providers’ revenue cycles.
- Optimized Patient Care: Reduced administrative tasks let clinicians emphasize patient interactions, enhancing experiences and outcomes.
“Together with Myndshft, we are poised to transform healthcare documentation and delivery, from the exam room to the back office,” shared Ian Shakil, Founder, Director, and Chief Strategy Officer of Augmedix. “Augmedix is committed to not only directly tackling the critical administrative burdens of note-taking, but also to enabling an open ecosystem of partners and integrations to directly address other mounting administrative challenges that face providers beyond note creation.”
This partnership will allow Myndshft and Augmedix to set new standards, ensuring that clinicians can do what they do best—care for their patients. The parties have agreed in principle on a strategic partnership and are working towards the completion of a definitive agreement regarding the partnership.
1 Source: McKinsey
About Myndshft
Myndshft began with a mission to enable value-based care by empowering healthcare providers and payers to drive down costs and increase revenue while achieving optimal patient care.
Today, Myndshft is the only prior authorization platform in the market that consolidates drug management across both medical and pharmacy benefit types. Myndshft reduces manual work, eliminates duplication of effort, and shortens preauthorization cycle times so providers and payers can focus on patients, not paperwork.
For more information, visit www.myndshft.com.
About Augmedix
Augmedix (Nasdaq: AUGX) delivers industry-leading, ambient medical documentation and data solutions to healthcare systems, physician practices, hospitals, and telemedicine practitioners.
Augmedix is on a mission to help clinicians and patients form a human connection by seamlessly integrating our technology at the point of care. Augmedix’s proprietary platform digitizes the natural clinician-patient conversations, which are converted into comprehensive medical notes and structured data in real time. The company’s platform uses automatic speech recognition and natural language processing, including large language models, to generate accurate and timely medical notes that are transferred into the EHR.
Augmedix’s products relieve clinicians of administrative burden, in turn, reducing burnout, increasing clinician efficiency and improving patient access. Through Augmedix’s proprietary platform and bi-directional communication channel, Augmedix is ideally suited to serve as the vehicle for change at the point of care.
Augmedix is headquartered in San Francisco, CA, with offices around the world. To learn more, visit www.augmedix.com.
Myndshft Media Contact
Name: Jennifer Royle-Jones
Email: jen@myndshft.com
Phone: (480) 718-2163 ext. 719
Augmedix Media Contact
Name: Kaila Grafeman
Email: pr@augmedix.com
Phone: (888) 669-4885
Mint Mobile Appeals National Advertising Division Recommendation to Discontinue or Modify Claim that its Unlimited Plan is “Now Just $15/Mo.”
New York, NY – October 4, 2023 – In a Fast-Track SWIFT challenge brought by AT&T Services, Inc., the National Advertising Division (NAD) of BBB National Programs recommended that Mint Mobile, LLC discontinue or modify the claim that its Unlimited Plan is “now just $15/mo.”
Mint Mobile offers prepaid phone plans, which, unlike plans offered by AT&T and other major wireless carriers, require customers to pay upfront before receiving service. Mint Mobile’s $15/mo price for its Unlimited plan is a promotional rate that is only in effect for three months. After three months of service, the monthly rate increases with the exact amount of the increase dependent on which plan the consumer selects.
Fast-Track SWIFT is an expedited process designed for single-issue advertising cases brought to NAD. At issue for NAD was whether the nature of Mint Mobile’s promotional offer was adequately disclosed.
In banner ads, on social media, and in a television commercial, Mint Mobile advertises that the price of its Unlimited Plan is “now just $15/mo.” However, NAD found that the challenged advertising does not adequately disclose that the $15 monthly service is a promotional offer for only three months of service.
Accordingly, NAD recommended that Mint Mobile discontinue the claim that its Unlimited Plan is “now just $15/mo” or clearly and conspicuously disclose that the offer is a promotional offer for three months of service as part of the main claim or in similar size text and font in close proximity to the main claim.
In its advertiser statement, Mint Mobile stated that it will appeal NAD’s decision because it “respectfully disagrees with NAD’s determination that the contours of the promotion were inadequately disclosed and that consumers reasonably interpret the phrase, ‘now just $15/mo’ to mean that ‘the rate is one in perpetuity, or of longer duration similar to introductory pricing offered by other wireless carriers’” because Mint Mobile only offers “wireless service plans in three-, six-, and twelve-month increments.”
Appeals of NAD decisions are made to the BBB National Programs’ National Advertising Review Board (NARB), the appellate-level truth-in-advertising body of BBB National Programs.
All BBB National Programs case decision summaries can be found in the case decision library. For the full text of NAD, NARB, and CARU decisions, subscribe to the online archive. This press release shall not be used for advertising or promotional purposes.
About BBB National Programs: BBB National Programs, a non-profit organization, is the home of U.S. independent industry self-regulation, currently operating more than a dozen globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. These programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. BBB National Programs continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas. To learn more, visit bbbprograms.org.
About the National Advertising Division: The National Advertising Division (NAD) of BBB National Programs provides independent self-regulation and dispute resolution services, guiding the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for advertising truth and accuracy, delivering meaningful protection to consumers and leveling the playing field for business.
Contact:
Jennie Rosenberg
Media Relations
BBB National Programs
press@bbbnp.org