McLean, VA – December 20, 2024 – The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs has referred direct selling company Olive Tree People, Inc. to the Federal Trade Commission (FTC) and the California Attorney General’s Office for possible enforcement action. The referral comes after Olive Tree failed to respond to a DSSRC inquiry […]
Read More >>New York, NY – December 19, 2024 – The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, launched an investigation into advertising for Just Play, LLC’s furReal Daisy the Yoga Goat. The investigation, prompted by CARU’s routine monitoring activities, seeks to determine if the toy’s product packaging and commercial advertisements comply with […]
Read More >>New York, NY – December 19, 2024 – In a BBB National Programs’ National Advertising Division Fast-Track SWIFT challenge, Oral Essentials, Inc. agreed to permanently modify its claim that certain Oral Essentials oral healthcare products are “Made in USA.” Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed by the National Advertising Division […]
Read More >>New York, NY – December 18, 2024 – In a challenge brought by Kimberly-Clark Corporation, BBB National Programs’ National Advertising Division recommended Zuru Edge Limited modify or discontinue certain claims for its Rascals and Millie Moon diaper products. Kimberly-Clark is the maker of Huggies diapers, and Zuru, a division of the Zuru Group, makes Rascals […]
Read More >>New York, NY – December 17, 2024 – In a Fast-Track SWIFT challenge brought by Mielle Organics, LLC (a subsidiary of The Procter & Gamble Company), BBB National Programs’ National Advertising Division determined that Kreyol Essence, LLC failed to properly disclose a material connection to an influencer. Kreyol Essence voluntarily asked the influencer to remove […]
Read More >>McLean, VA – December 16, 2024 – The Board of Directors of BBB National Programs, an independent nonprofit organization overseeing more than a dozen industry self-regulation, accountability, and dispute resolution programs, today announced the election of a new Board Vice Chair and the reelection of five board members for the 2024–2027 term. BBB National Programs […]
Read More >>Michelin and Brembo have entered a global partnership to merge their innovative technologies and insights in the brake and tire categories Initial tests show a reduction in braking distances of up to four meters (13 feet[1]) regardless of tire wear in a variety of road conditions. Delivers innovative solutions for automakers, enhancing experiences and delivering […]
Read More >>New York, NY – December 10, 2024 – In a BBB National Programs’ National Advertising Division Fast-Track SWIFT challenge brought by Nestlé USA, Eagle Family Foods Group voluntarily discontinued its advertising claim that Borden brand evaporated and sweetened condensed milks are “America’s Most Trusted.” Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed […]
Read More >>Jungsik New York earns three MICHELIN Stars New York restaurants César, Chef’s Table at Brooklyn Fare and Sushi Sho each receive two Stars Inspectors award new Green Stars in New York and Washington, D.C. 12 restaurants earn MICHELIN Stars for the first time, including Cariño in Chicago NEW YORK, Dec. 9, 2024 — The […]
Read More >>New York, NY – December 9, 2024 – In a Fast-Track SWIFT challenge brought by competitor Vero Biotech, Inc., BBB National Programs’ National Advertising Division recommended that Beyond Air, Inc. discontinue the challenged comparative superiority safety claims for its iNO (inhaled nitric oxide) products or modify its advertising to avoid conveying the message that Beyond […]
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