New York, NY, June 4, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Novo Nordisk Inc. regarding express and implied advertising claims made by Bayview Pharmacy Inc. for its compounded semaglutide products. Novo Nordisk is a global pharmaceutical company specializing in diabetes care, including insulin and related products, as well […]
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Patent litigation shows a strong resurgence in 2024, with over $4.3 billion in damages awarded and a rebound of more than 20% in case filings, driven largely by increases in design patent lawsuits and ANDA litigation San Jose, CA — June 3, 2025 — Lex Machina®, a LexisNexis® company, today announced the release of its […]
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New York, NY, June 3, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Eli Lilly and Company regarding express and implied advertising claims made by Striker Pharmacy, LLC concerning the benefits, efficacy, and safety of its compounded tirzepatide medication. The challenged health-related claims, regarding the benefits, efficacy, and safety of […]
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New York, NY, June 3, 2025 — BBB National Programs’ National Advertising Division reviewed a challenge brought by Eli Lilly and Company concerning claims made by Hormone Fitness for its compounded tirzepatide medication. The inquiry concerned express and implied claims by Hormone Fitness about the benefits, efficacy and safety of its compounded tirzepatide with B12, […]
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GREENVILLE, S.C., June 03, 2025 – Reliability on the road starts with a tire as tough and driven as the people behind the wheel. Working fleets are facing more challenges than ever. Growing maintenance costs, challenging working conditions, reducing downtime, and emphasizing driver safety are all factors that must be considered for today’s workforce. Michelin […]
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McLean, VA – May 28, 2025 – The FedEx Corporation has collaborated with BBB National Programs’ Digital Advertising Accountability Program (DAAP) to enhance its privacy disclosures on FedEx.com, FedEx mobile applications, ShopRunner.com, and ShopRunner mobile applications to follow the Digital Advertising Alliance’s (DAA) Self-Regulatory Principles for Online Behavioral Advertising (OBA). FedEx is a company best […]
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New York, NY – May 27, 2025 – In a BBB National Programs National Advertising Division challenge brought by Prenuvo, Inc., Ezra AI Inc. voluntarily discontinued comparative advertising claims for its Medical Service: Full Body MRI. Prenuvo and Ezra are competitors in whole-body medical MRI scans. Prenuvo challenged claims on Ezra’s website comparing the services […]
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Industry veteran joins rEvolution to spearhead global integrated marketing and communications campaigns bringing over 16 years of marketing leadership across sports, CPG, and entertainment sectors CHICAGO, IL — May 27, 2025 – rEvolution, the global leader in sports marketing, is proud to announce the appointment of Brian Gabriel as its new Vice President of Marketing […]
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New York, NY – May 22, 2025 – Following a BBB National Programs’ National Advertising Division challenge brought by ZenBusiness Inc., Tailor Brands Ltd. voluntarily discontinued certain advertising claims for its online business formation services. ZenBusiness and Tailor Brands are competitors offering online business services such as assisting with business formation, registered agent services, compliance, […]
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New York, NY – May 19, 2025 – In a challenge brought by Verizon Communications Inc., BBB National Programs’ National Advertising Division recommended that T-Mobile US, Inc. discontinue savings claims that appeared in a “Save on Every Plan” brochure, two commercials, “Top Three Plays of the Day” and “Holidays Are Coming in Hot: Families: Save […]
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