Nexis® Newswire Newsroom

New York, NY – January 7, 2025 – Following a challenge by Verizon Communications Inc., BBB National Programs’ National Advertising Division found that Charter Communications Inc. substantiated certain express and implied claims about its Spectrum Mobile “Unlimited” and “Unlimited Plus” wireless data plans but recommended that Charter modify its website advertising to disclose high speed […]

McLean, VA – January 7, 2025 – BBB National Programs today announced the 99 panel pool members of its 2025 National Advertising Review Board, the appellate body for the U.S. advertising industry’s system of self-regulation. The announcement was made by Eric D. Reicin, President and CEO, BBB National Programs. BBB National Programs’ National Advertising Review […]

New York, NY – January 6, 2024 – As part of its routine monitoring process, BBB National Programs’ National Advertising Division recommended Solawave Inc. d/b/a Solawave discontinue certain express and implied claims for its SolaWave Advanced Skincare Wand. The National Advertising Division’s (NAD) inquiry focused on claims representing the product’s dramatic performance benefits. After receiving […]

New York, NY – December 30, 2024 – In a Fast-Track SWIFT challenge brought by GuruNanda, LLC, BBB National Programs’ National Advertising Division recommended that Oral Essentials, Inc. discontinue its claim that Lumineux mouthwash products are “Certified Non-Toxic.” Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed by the National Advertising Division (NAD). […]

McLean, VA – December 20, 2024 – The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs has referred direct selling company Olive Tree People, Inc. to the Federal Trade Commission (FTC) and the California Attorney General’s Office for possible enforcement action. The referral comes after Olive Tree failed to respond to a DSSRC inquiry […]

New York, NY – December 19, 2024 – The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, launched an investigation into advertising for Just Play, LLC’s furReal Daisy the Yoga Goat. The investigation, prompted by CARU’s routine monitoring activities, seeks to determine if the toy’s product packaging and commercial advertisements comply with […]

New York, NY – December 19, 2024 – In a BBB National Programs’ National Advertising Division Fast-Track SWIFT challenge, Oral Essentials, Inc. agreed to permanently modify its claim that certain Oral Essentials oral healthcare products are “Made in USA.” Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed by the National Advertising Division […]

New York, NY – December 18, 2024 – In a challenge brought by Kimberly-Clark Corporation, BBB National Programs’ National Advertising Division recommended Zuru Edge Limited modify or discontinue certain claims for its Rascals and Millie Moon diaper products. Kimberly-Clark is the maker of Huggies diapers, and Zuru, a division of the Zuru Group, makes Rascals […]

New York, NY – December 17, 2024 – In a Fast-Track SWIFT challenge brought by Mielle Organics, LLC (a subsidiary of The Procter & Gamble Company), BBB National Programs’ National Advertising Division determined that Kreyol Essence, LLC failed to properly disclose a material connection to an influencer. Kreyol Essence voluntarily asked the influencer to remove […]

McLean, VA – December 16, 2024 – The Board of Directors of BBB National Programs, an independent nonprofit organization overseeing more than a dozen industry self-regulation, accountability, and dispute resolution programs, today announced the election of a new Board Vice Chair and the reelection of five board members for the 2024–2027 term. BBB National Programs […]