New York, NY – June 20, 2025 – Following a challenge by GuruNanda, LLC, BBB National Programs’ National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for all challenged claims made for its Crest Pro-Health Gum Detoxify toothpaste. GuruNanda, a competitor in the oral care industry, challenged express and […]
Read More >>New York, NY – June 18, 2025 – Following a challenge brought by T-Mobile US, Inc., BBB National Programs’ National Advertising Division found certain claims related to Verizon’s Communications Inc.’s Satellite Texting services supported but recommended that Verizon modify disclosures for other Satellite Texting service and “largest network” advertising. The National Advertising Division (NAD) reviewed […]
Read More >>Harvey customers will benefit from LexisNexis generative AI technology and exclusive legal content including U.S. case law, statutes, and Shepard’s® Citations and jointly developed legal workflows NEW YORK and SAN FRANCISCO, June 18, 2025 – LexisNexis® Legal & Professional and Harvey today announced a strategic alliance to integrate LexisNexis generative AI technology, primary law content, […]
Read More >>New York, NY – June 12, 2025 – Following a challenge by the Procter & Gamble Company (P&G), BBB National Programs’ National Advertising Division recommended that Coterie Baby Inc. discontinue certain comparative absorbency claims and improve endorsement disclosures for its product, The Diaper. P&G, maker of Pampers, challenged express and implied claims made by Coterie […]
Read More >>New York, NY – June 10, 2025 – In a Fast-Track SWIFT challenge brought by DIRECTV, LLC, BBB National Programs’ National Advertising Division recommended that Sling TV LLC either modify or discontinue certain advertising claims that suggest consumers can fully customize their channel lineup and only pay for the channels they choose. Fast-Track SWIFT is […]
Read More >>New York, NY – June 9, 2025 – As part of its routine marketplace monitoring program, BBB National Programs’ National Advertising Division found that Microsoft Corporation supported certain express functionality claims for Microsoft 365 Copilot but recommended that certain productivity claims and certain claims related to Business Chat be modified or discontinued. The National Advertising […]
Read More >>New York, NY, June 9, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Eli Lilly and Company regarding express and implied advertising claims made by Begin Anew MedSpa concerning the efficacy and benefits of its compounded tirzepatide medication. The challenged health-related claims, including claims that Begin Anew’s Tirzepatide + B12 […]
Read More >>New York, NY – June 6, 2025 – In a challenge brought by the International Bottled Water Association, BBB National Programs’ National Advertising Division determined that Boxed Water is Better®, which markets and sells purified water in plant-based cartons, provided a reasonable basis for challenged recyclability, tree planting, and certain environmental impact claims. However, the […]
Read More >>A Forgotten Frank Lloyd Wright Design Finds New Life at Motawi Tileworks A 1927 magazine design by Wright becomes a radiant ceramic art tile, handmade in Ann Arbor In 1927, Frank Lloyd Wright created a set of twelve illustrations for Liberty magazine, which were rejected for being too radical. The magazine passed, but the designs—dynamic, […]
Read More >>New York, NY, June 4, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Novo Nordisk Inc. regarding express and implied advertising claims made by Bayview Pharmacy Inc. for its compounded semaglutide products. Novo Nordisk is a global pharmaceutical company specializing in diabetes care, including insulin and related products, as well […]
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