New York, NY – August 24, 2023 – The National Advertising Division (NAD) of BBB National Programs determined that Dr. Squatch, LLC had a reasonable basis for its “natural” claims for Jukebox Soap and that the claim “no harsh chemicals” was supported. However, NAD recommended that Dr. Squatch: Discontinue a series of claims characterizing competing […]
Read More >>New York, NY – August 22, 2023 – In a Fast-Track SWIFT challenge brought by Charter Communications, Inc., the National Advertising Division (NAD) of BBB National Programs recommended that Google, LLC discontinue the claim that its YouTube TV service is “$600 less than cable.” Fast-Track SWIFT is an expedited process designed for single-issue advertising cases […]
Read More >>New York, NY – August 22, 2023 – The National Advertising Division (NAD) of BBB National Programs recommended that T-Mobile US, Inc. discontinue the claim that T-Mobile customers who download the T-Mobile Tuesdays App will be able to watch “every regular season [Major League Baseball] game live or on demand,” or modify the claim to […]
Read More >>Generative AI tech adoption in legal markets is being driven by corporate counsel with expectations of AI use for drafting documents and research NEW YORK – LexisNexis Legal & Professional®, a leading global provider of information and analytics, today released the results of its International Legal Generative AI Survey. The survey asked 7,950 lawyers, law students, […]
Read More >>Edvisors, a leading provider of college planning resources, is proud to announce their newest initiative: student loan repayment relief. With more than 40 million federal student loan borrowers preparing for repayment this September, Edvisors is offering the opportunity for one borrower each quarter to win $2,500 in student loan repayment relief. “It’s no secret that […]
Read More >>McLean, VA – August 16, 2023 – The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs recommended that Tori Belle Cosmetics discontinue certain earnings claims made by salesforce members on Facebook and YouTube. After a sustained lack of response from Tori Belle, DSSRC has referred direct selling company Tori Belle to the Federal Trade […]
Read More >>New York, NY – August 15, 2023 – Following a BBB National Programs National Advertising Division (NAD) challenge, brought by competitor Dyson, Inc., Vesync Co., Ltd. voluntarily discontinued certain claims for its HEPA air purifiers. Dyson challenged claims that Vesync’s Levoit EverestAir Smart True HEPA, Core 300, and Core 300S True HEPA air purifiers and […]
Read More >>New York, NY – August 15, 2023 – The National Advertising Division (NAD) of BBB National Programs determined that the Mohawk Industries Inc.’s “Authentic imprint of Hardwood” claim for its RevWood laminate flooring product line was not misleading. However, NAD recommended that Mohawk discontinue the claims: “Wood Without Compromise” “The Perfect Wood for Your Home” […]
Read More >>New York, NY – August 10, 2023 – The National Advertising Division (NAD) of BBB National Programs recommended that The Coca-Cola Company modify or discontinue claims for its Powerade sports drink stating: “50% more electrolytes* vs the leading sports drink” “50% more electrolytes vs. Gatorade Thirst Quencher” The claims at issue, which appear on Powerade […]
Read More >>New York, NY – August 9, 2023 – A panel of the National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, has referred advertising claims made by Comcast Cable Communications Management, LLC to the Federal Trade Commission (FTC) for review after the company declined to comply with NARB’s recommendations to modify […]
Read More >>