New York, NY – March 17, 2025 – Following a challenge from Oral Essentials, Inc. (OEI), BBB National Programs’ National Advertising Division reviewed claims made by GuruNanda LLC for its Premium & Signature Whitening Strips, Pro-Formula Whitening Gel Pen, and Oxyburst Mouthwash regarding their ability to whiten teeth without causing sensitivity or enamel damage. OEI […]
Read More >>New York, NY – March 14, 2025 – In a Fast-Track SWIFT challenge brought by competitor Combe Incorporated, BBB National Programs’ National Advertising Division recommended Simpler Hair Color Inc. discontinue claims that its Simpler Hair Color products are rated the “#1” men’s hair color and beard color. Fast-Track SWIFT is an expedited process by the […]
Read More >>Lexis+ AI delivers secure generative AI tools that fuel efficiency, effectiveness, and reliable results for the modern Hong Kong lawyer HONG KONG, March 13, 2025 – LexisNexis® Legal & Professional, a leading global provider of AI-powered analytics and decision tools, today announced that Hong Kong would be the first in Asia to launch Lexis+ AI, […]
Read More >>New York, NY – March 12, 2025 – As part of its marketplace monitoring efforts, BBB National Programs’ National Advertising Division recommended that Breethe discontinue or modify the express claim “3 signs you have anxiety” in connection with its Breethe meditation and wellness app. The National Advertising Division (NAD) determined that references to the signs […]
Read More >>New York, NY – March 11, 2025 – A panel of BBB National Programs’ National Advertising Review Board, the appellate advertising body of BBB National Programs, recommended that James Hardie Building Products, Inc. modify or discontinue advertising related to its fiber cement home siding. In the underlying National Advertising Division (NAD) case (#7338), competitor Louisiana-Pacific Corporation […]
Read More >>Study examines how Nexis provides organizations with access to reliable information in a timely and efficient manner to inform business decisions New York, NY – March 10, 2025 – LexisNexis® Legal & Professional, a leading global provider of AI- powered analytics and decision tools, today announced the findings of The Total Economic Impact™ (TEI) of Nexis® by LexisNexis […]
Read More >>New York, NY – March 6, 2025 – In a challenge brought by competitor Earth Breeze Inc., BBB National Programs’ National Advertising Division recommended that Clean People LLC discontinue certain “Made in USA” claims and an implied cleaning superiority claim for its Clean People Laundry Detergent Sheets. Clean People also voluntarily discontinued certain environmental, “Made […]
Read More >>New York, NY – March 6, 2025 – As part of its marketplace monitoring efforts, BBB National Programs’ National Advertising Division recommended that The Magni Group, Inc. discontinue certain claims regarding the ability of its MagniLife Knee Pain Relief Soothing Gel to provide fast pain relief. MagniLife Gel is touted as quickly relieving pain, swelling, […]
Read More >>McLean, VA – March 4, 2025 – BBB National Programs’ National Advertising Division has referred Homintell Inc. (d/b/a Afloia Direct) to the Federal Trade Commission (FTC) for a lack of response to a compliance inquiry regarding discontinuance of advertising claims for its HEPA Air Purifiers. The referral stems from a National Advertising Division (NAD) challenge […]
Read More >>New platform empowers legal teams with AI-driven efficiency, enhanced collaboration, and streamlined case management to accelerate strategic decision-making NEW YORK – LexisNexis® Legal & Professional, a leading global provider of AI-powered analytics and decision tools, today announced the launch of CaseMap+ AI, an advanced litigation case management platform designed to streamline litigation processes and enhance strategic […]
Read More >>