New York, NY – October 27, 2025 – Following a challenge from GuruNanda LLC, BBB National Programs National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for quantified express claims that its Crest 3D Whitestrips remove years of stains. P&G and GuruNanda are competitors in the oral care market. […]
Read More >>New York, NY, October 23, 2025 – Following a challenge from competitor Tailor Brands Ltd., BBB National Programs’ National Advertising Division found certain ZenBusiness Inc. filing guarantee, “one-day processing,” and “businesses started” claims for its LLC formation services supported, but recommended ZenBusiness modify a challenged comparative claim. Tailor Brands and ZenBusiness are competitors in the […]
Read More >>GREENVILLE, S.C., October 16, 2025 – Michelin, a global leader in tire innovation, is proud to announce the full deployment of TreadEye, a proprietary technology developed to enhance the retread process and deliver measurable value to fleets. After a period of phased implementation, TreadEye is now available across the Michelin Retread Technologies franchise network in […]
Read More >>New York, NY, October 16, 2025 – In a Fast-Track SWIFT challenge brought by AT&T Services, Inc., BBB National Programs’ National Advertising Division reviewed claims by Verizon Communications Inc. that it offers the Google Pixel 10 Pro for free on any plan. Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed by the […]
Read More >>New York, NY, October 15, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Advantice Health regarding express claims made by XF Agencija, d/b/a Lunavia. The challenge pertained to claims appearing on Lunavia’s website, social media, and third-party retailer pages regarding the benefits and efficacy of its antifungal nail pen. During […]
Read More >>In 2024, claimants filed a record number of federal lawsuits challenging coverage under business liability policies – and they are on pace to file even more this year. San Jose, CA — October 14, 2025 — Lex Machina®, the LexisNexis® Legal Analytics® platform, today announced the release of its 2025 Insurance Litigation Report, providing a […]
Read More >>New York, NY – October 13, 2025 – In a challenge brought by Niagen Bioscience Inc., BBB National Programs’ National Advertising Division found certain Reus Research LLC claims for its Cata-Kor NAD+ Core and Cata-Kor NAD+ Advanced products supported. However, the National Advertising Division (NAD) recommended other Reus claims be modified or discontinued after determining […]
Read More >>64% of tax practitioners are now using generative AI in their work, but unclear policies and slow-moving cultures risk stalling progress. Meanwhile, client demand is pushing tax practices towards value-led and subscription-based pricing. LONDON, 13 October 2025 – Today, Tolley®, part of LexisNexis® Legal & Professional, released a new report – The AI pricing shift […]
Read More >>GREENVILLE, S.C., October 09, 2025 – Michelin and the International Motor Sports Association (IMSA) today announced a multi-year extension of their longstanding partnership, reinforcing Michelin’s role as the Official Tire of IMSA and exclusive tire supplier for the IMSA WeatherTech SportsCar Championship, IMSA Michelin Pilot Challenge and IMSA VP Racing Sportscar Challenge. The renewed agreement […]
Read More >>New York, NY, October 8, 2025 – BBB National Programs’ National Advertising Division reviewed a challenge brought by Novo Nordisk, Inc. regarding express and implied advertising claims made by Medicine Center Pharmacy (MCP) concerning the benefits, efficacy, and safety of its compounded sublingual semaglutide products that appeared on MCP’s website and social media pages. During […]
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